Online Tutorials

Making Online Tutorials

Long time ago, we were just curious on everything that we have asked ourselves how those things were done and made. Before, we could only gather information through books, materials, and personal explorations and discoveries. When the internet was introduced to the public, we went to different websites to gather information. This routine has become progressive until we have reached the moment where knowledge-sharing became easy by just having the needed gadgets and a reliable internet connection

Internet is also the reason behind that brainstorming has also become uncomplicated for those who do a professional research. For the intensive analysis, it is now important that a researcher must coordinate with a reliable information system company like SEOExplode. For people who work under research and statistics, the said company can be of help in research needs such as search engine optimization (SEO) and web analytics and reporting.

Teaching through the Internet

There are people who browse through the internet to satisfy their burning curiosity. There are also people who do research online to enhance their skills and talents. If we have the experience and expertise on a niche, we can help them through tutorials. We, as the one who give instructions and informative details, already find convenience in the internet towards giving and sharing knowledge and insights to the aspiring youth.

Like in the music world where passion and technicalities collide, there are people out there willing to have intensive learning through online tutorials. Internet lessons are apparently more affordable than the one-on-one learning method. Lots of music experts can be readily and easily found in different websites. If we have talent in music, we can teach the learners devotedly, and in return, they may subscribe and share our website to the public. Through a profound understanding, we see this social relationship as mutual.

Aside from music that is common in some online tutorials, there are also ways of knowledge-sharing that we see in the internet. There are certain things that individuals would like having, but they don’t know where to start. We can help them have their wants like providing a “Do-it-Yourself” or DIY tutorial.

Apart from the tutorials we provide, tips gained from what we have in our expertise, such as life-coaching, can be useful to the audience. Although people are a unique individual, most people who have hectic schedules cannot handle the day-to-day situation anymore. Through the internet, we could be able to help every individual with their life quest by giving them a piece of advice and helpful tips.

Media for Online Tutorials

In giving tutorials, we have the option to combine video and text. This will depend on what our website’s function is. Videos can help the learners to fully understand the topics because the lessons are elaborated visually. Videos can be used as a medium for a lecture that involves methods and step-by-step techniques. While we can record video tutorials, we can also encode texts if we find it more convenient than video recording. This text approach is more about technical lessons enabling the learners to explore more through their creative thoughts.

 

If we know that many people are already patronizing our works, then it’s about time to get a reliable information technology company.

Things to Remember in Making Online Tutorials

The reason some people choose to browse for online tutorials is they want to have the quality in a certain thing without costing too much money. Another reason is that there are some services or products that are not available in their places, that’s why they choose to just make their own materials and the likes.

In documenting tutorials, we must also put the brand name that we have used. Through this, we are able to give our readers an idea whether it is doable or not. There are materials that are not available in some countries. We must also consider putting the price so that the readers will have an idea on what the total cost would be. In giving online tutorials, we must take note we are also liable for what we have taught.

SEO

SEO is the process of placing a website on top of the organic search engine results page. It is one of the leading online marketing strategies and techniques today.

Choosing the Right Keyword

Before you start the SEO work on your website, you should choose the right keyword to focus. A keyword is a word or phrase that people use to find your products and services on search engines such as Yahoo, Bing, and Google. You are allowed to target three to five keywords in three months and then move on to another set of keywords after three months. Here are some tips that you can use in choosing the right keywords:

  • Do a keyword research and choose keywords drive a lot of traffic.
  • Choose keywords that are specific and location-based.
  • Avoid general and single word terms. For example, if you sell women’s bags in New York, you should target the keyword “bags”. You can target “women’s bags for sale New York” instead.

SEO Techniques

There are two types of major SEO techniques, namely:

  1. On Page Optimization

This is the process of placing the keywords on various parts of the website, including the meta tag, title tag, and actual content. These parts of the website are crawled by search engines when searching for websites that are related to a specific keyword. So, you have to make sure that keywords are positioned strategically in these areas.

SEO-Techniques

  • Make sure that you have a search engine friendly URL. Shorter URLs are more likely to have better search engine rankings.
  • Use Body tags such as H2, H1, and H3. These tags are used by crawlers to identify important content.
  • Observe the right keyword density. You can’t just stuff the keyword on your articles as this may lead to penalties. So, to make sure that your SEO work has sustainable results, you must keep your keyword density to two to five percent.
  1. Linking or Off Page Optimization

Linking is a powerful technique that has been used by many SEO experts. It is the process of strategically placing links to your website on more popular and reputable website. It drives more traffic to your website and it also increases the visibility of your site on the internet.

In searching for websites that are relevant to a specific keyword, search engines crawl on links. This is the reason why linking is considered as the most powerful SEO strategy to date.

But, not all linking techniques are the same. Some techniques are more effective than others. Here are some effective linking tips that you can use for your SEO work.

  • Avoid buying links from dubious websites and link farms as this can get you banned by search engines.
  • Try different kinds of linking techniques such as forum posting, blog comment posting, or writing articles as a guest on more popular and established blogs.
  • List your website on reputable online directories such as Yellowbook, Foursquare, Whitepages, LinkedIn, OnTopList, Blogged, and Bigger Blogs.

Types of SEO

There are two major types of search engine optimization, namely:

  • Black Hat SEO – This type of SEO work uses unethical techniques and strategies that violate the rules of search engines. These techniques Types of SEOinclude keyword stuffing, hidden keywords, hidden links, using link farms, blog spam, parasite hosting, cloaking, and many other tricks. These techniques are actually effective, but they offer short term results.
  • White Hat SEO This SEO type yields slower, but sustainable results. The techniques used in White Hat SEO are compliant to the rules and regulations of search engines. This type of SEO is best for websites and businesses who want long term results.

Benefits of SEO

Well, SEO is becoming more and more popular because it is effective and cost effective. It drives traffic to the website and it allows businesses to target specific types of people. It has a great ROI and it helps improve the online presence of your business. When it is done right, SEO is an investment that yields great results.